Hello From Charge Cars
Welcome to our very first Charge Cars article. We’re thrilled that you are joining us in our incredible journey re-defining the future of classic cars.
Here at Charge Cars, we are fusing classic car design with cutting-edge technology to make electric vehicle ownership a true sense of occasion.
My name is Mark Roberts, Chief Creative Officer at Charge Cars.
I joined Charge Cars at a particularly exciting time, we have successfully delivered our “proof of concept” electric Mustang by Charge Cars and are currently focused on pre-production prototypes.
Safety, quality and performance are the key deliverables in our electric vehicles. Our prototype cars are looking great on the road and continue to deliver exceptional performance during testing.
We plan to build 499 vehicles using bodyshells that are officially licensed by Ford. Each vehicle will be personalised to the customer.
DESIGN
We work closely with our technology partners Arrival and Roborace to dramatically improve the vehicle quality and performance.
Apart from the bodyshell, all major panels will be composite.
This gives us a dramatic overall weight-saving, improving quality, performance and range. This also allows us to improve the fit and finish while respecting the original iconic fastback design.
OUR TEAM
Our team is rapidly growing. We started off as a small, passionate group of talented people and have grown into a dedicated family of 45. This year, we increased our design, engineering and electronics teams to help make the Electric Mustang by Charge Cars a reality.
We introduced UX (user experience) and CMD (colour, materials design) expertise into the fold, both contributing to making the car the best quality product in the industry. A dedicated team now runs social media across all channels to create content for EV industry enthusiasts.
Follow us across our social media channels on Twitter, Instagram, YouTube, Facebook and Linkedin.
As part of our development process, we run continuous vehicle tests that cover powertrain, safety and chassis validation.
USER JOURNEY
We are obsessed with delivering a personalised car for every customer. This ‘67 fastback Mustang, more than anything else on the road, truly lends itself to that. A key part of our process is the customer journey. We create a mood book for each customer that illustrates the potential look and feel of their car. By understanding how they will use their car, as well as their passions and lifestyle, we can tailor aspects of the specification to personalise it 100%.
INTEREST
If you are interested in purchasing your very own Electric Mustang by Charge Cars, please message us at hello[at]charge[dot]cars.
